Engineers are from Mars, Designers are from Venus
Any product is the outcome of both the work of engineers and industrial designers. There aren’t many products that can be designed solely by engineers without designers, and vice versa. In a product...
View ArticleThe Design-Marketing Tango
A successful product requires more than just design and engineering. A good design and smart engineering can result in a great product, but these two factors alone won’t necessarily achieve a...
View ArticleIs it God or the Devil in the details?
Perfectionism is a controversial character trait. In the context of product design and product design management, some consider it as a must-have trait, and some see it as a burden. Some product...
View Article12 Books for Product Design Managers
This time, I’d like to share some of my best nonfiction reading with you. Here is a list of 12 recommended books for anyone who deals with product design management. These books are not about product...
View Article10 Tips For Any CAD User
This article is about CAD management as part of product design process. I gathered some working methods, guidelines, and tips for working with CAD. It is not a specific CAD “how to” manual, but a...
View Article10 Questions a Product Design Manager Should Ask
In this post I’d like to share with you a list of the ten most important questions any product design manager should ask and answer before and during a product design process. 1) Why develop a new...
View ArticlePhysical vs. Virtual Products
Physical products are an inseparable part of human history. From ancient tool makers to modern mass manufacturers, physical products were always intended to extend and improve the human body, giving us...
View ArticleData-Driven Product Design
A typical product design process is a knowledge-driven process with very little data involved. Product designers and engineers tend to trust their knowledge and expertise as the main resource for...
View ArticleDesigners’ Skills for Non-Designers
People tend to think that designers’ chief skills are creating skills – ones that require mainly artistic hands and trained eyes. Although these skills are crucial, designers’ most important skills are...
View ArticleHow To Hire a Product Designer
Any business is, first and foremost, based on people. Having the right people on board is a key factor for success. Recruiting a new employee or a freelancer is always difficult and crucial. Hiring a...
View ArticleDesign-To-Cost
Design-To-Cost (DTC) is one of the most important aspects of a product design. After all, in an average product, every dollar in cost equals five dollars in sales (see calculation). Most product...
View ArticleFrom Design To Production
New product design and development is a great challenge. It requires creativity, skills, knowledge and resources—but R&D is only part of the work needed to launch a new product. Production...
View ArticleProduct Data Management
Product data management might seem like the dull, formal work associated with any product design workflow. After all, it’s far from being as exciting and challenging as the creative product design and...
View ArticleWhy Branding Is Deficient
All companies wish to have a good, strong brand. For many companies, their brand is their biggest asset. The brand value of a leading enterprise can reach billions of dollars. There is no question...
View ArticleProductivity Apps Recommendation
In this post I’d like to share some of the tools I use - tools that could make your work much more effective and productive (and fun). In some cases, tools improve manual processes by making them...
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